IanCutress: Perhaps the most egregious thing of it all is that the official account included a link to start a DM….Half the samples I get are non-UK region anyway IanCutress: I take something like this with me everywhere I go.New Sony DSLR cameras are everywhere, and to their credit, Sony has found ways to differentiate the three entry models.
SONY A350 ZOOM PRO
A new Pro level 24.6MP full-frame (presumably to be called the A900) will launch later this year. The A700 is $1399 to $1499, and Sony isn't finished yet. No one else in the DSLR market has introduced so many new cameras in such a short period of time. A month later at PMA, Sony surprised the market with two more entry level digital SLR cameras that feature what we found to arguably be the best Live View in any SLR.
SONY A350 ZOOM UPDATE
This was followed at January CES with the A200 update to the A100 - now targeted at a street price of $599 with a kit lens. The A700 is still based on the Minolta 7D digital SLR but it is more "Sony" than the A100. Last October the A700 prosumer Sony launched with a new 12.2MP CMOS sensor and 5FPS burst speed in a rugged magnesium semi-pro body. Great things were expected after this first foray, but it took Sony quite a while to begin putting their stamp on the DSLR market. When Sony absorbed Minolta it wasn't long until the A100 launched the 10MP (megapixel) wars, even though the A100 was in reality a Minolta 5D upgraded with the new Sony sensor. Why does this matter in the Digital SLR market? It doesn't as far as DSLR reviews are concerned, but it does put into perspective the fact that Sony is a massive player in the electronics arena, and Sony plays (and pays) to win. Those who review technology often see less capable technologies win based on dollars thrown into promoting a product and buying distribution channels. As with VHS, however, it appears in the short term that the inferior format won again as Sony is only now introducing features to Blu-ray playback that were introduced with HD DVD almost two years ago. The Blu-ray victory was quite a contrast - this time being promoted by Sony who secured the exclusives they needed to assure Blu-ray the winner. Those around at the time will remember that Betamax was the superior format but VHS won with licensing, availability, and lower prices. VHS battle that Sony lost many years ago. When Sony secured victory for Blu-ray a couple of months ago, it was difficult not to reflect on the Betamax vs. Crops on page 6 are now actual pixels with no size reduction and were extracted from the updated images.
SONY A350 ZOOM ISO
UPDATED: New full-size image downloads are included for the Sony A350, Canon 5D and Pentax K20D at a constant f4.0 at all ISO settings.
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